Shifting from short to long-term impact with Abb-d Taiyo

Press

Studio

February 03, 2023

Creating a positive impact on the environment using design is a long-term shift that needs time, dedication, collectiveness and great transparency.

Shifting from short to long-term impact with Abb-d Taiyo

Our co-founder Abb-d Taiyo, sat down with Hala Al-Sadi from the WONDERLAND team, to discuss the importance of shifting from short-termisn, to long-term mindsets and the importance of balancing both purpose AND profit for impactful design-led outcomes.

Read the full interview below...

Read Full Interview

Unpacking the industry's approach to change

Creating a positive impact on the environment using design is a long-term shift that needs time, dedication, collectiveness and great transparency. Unpacking the industry's approach to change

Press

Work

Elevating impact and building trust with a compelling brand identity

Driftime® CCO, Abb-d Taiyo speaks to Civil Society Magazine for an in-depth feature on how a focused, strategic rebrand can revitalise charity missions, attract new funding streams, and accelerate social impact.

Sharing risk: how to build a people-first design business

Studio

Other

Sharing risk: how to build a people-first design business

Abb-d Taiyo, co-founder and CCO of Driftime®, shared his insight at Design Layers, a conference investigating the intersection of creativity, ethics and business goals, hosted by Readymag.

Press

A cautionary tale for sustainable tech innovators

For industry title Dezeen, Abb-d Taiyo delves into the controversy of Humane AI's screenless smartphone, highlighting the often-overlooked importance of invisible design in creating successful tech products.