Client demands aren’t always realistic

Other
October 19, 2022

The Drum asks Abb-d Taiyo and other experts from across the world for their take on a tough question facing the industry.

Client demands aren’t always realistic

The wonderful folks at The Drum asked a bunch of talented people, including Driftime's co-founder Abb-d Taiyo, how agencies navigate tough conversations with clients. Difficult conversations are never easy, but it's one of the most sure shot ways of building trust, respect and reputation.

Read the full comment, and other perspectives on The Drum below...

The Drum

Client demands aren’t always realistic. How should agencies talk them around?

We can’t all be rational all of the time. Sometimes people become fixated on unfeasible projects, sure-fire schemes that will deliver the moon on a stick.Client demands aren’t always realistic. How should agencies talk them around?
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